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Squarespace Website Builder Review (2024)

Splendid designs for a modern, uncluttered website
By Richard SutherlandBy Richard Sutherland -
Last Updated: Jun 26, 2023
1,034 reviews
by
logo-SQUARESPACE
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Price
From $14/month
Free Version
14-day free trial
SEO Features
Yes

Our Verdict

Is Squarespace Worth Signing Up For?

Squarespace is an excellent all-in-one solution for building websites and online stores, with unlimited bandwidth and storage. It has capable tools for Ecommerce, marketing, and analytics. Its editor is reasonably intuitive to use but keeps you “on rails,” enabling you to place web page elements only within a set grid pattern. Overall, Squarespace is a top website builder choice, particularly if you plan on having an image-heavy website.

Price
From $14/month
Free Version
14-day free trial
SEO Features
Yes

Squarespace at a Glance

8.8
Editor Score

Easy-to-use

Intuitive interface, drag-and-drop editor
9.5

Website Packages

Free custom domain for one year, advanced ecommerce tools
8.5

Reliability

Unlimited bandwidth and storage, free SSL and HSTS encryption
8.5

Customer Service

No phone support, 24/7 online support via email & Twitter. Live chat & Facebook Messenger available most weekdays
8.0

Integrations

Social media & marketing integrations, music & video connections, business & commerce connections, third-party extensions
9.5

Squarespace Pros & Cons

PROS

Very easy to use
Excellent support
Competitively priced

CONS

Editor is a little limited
Unable to add custom code

Top Squarespace Reviews

Rebecca Miller
perfect Thank youx🙏🏻
perfect Thank youx🙏🏻
Cl
Clayton
Website has been easy to set up
Website has been easy to set up, edit, and no issues so far. I like the designs and its been a stress free experience. I have not called them.
OG
Oleg Gurjanov
I have built over 100’s of websites on…
I have built over 100’s of websites on this platform and I cannot fault it! The bad reviews just don’t make sense? Is it something that users do to break it? I am very surprised by so many bad reviews. Non of my 100 website owners ever contacted with any issues…. I think competitors paying 💰 to kill Squarespace… cause it is the best platform by far.
See all Squarespace reviews

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Squarespace Squarespace Visit Site

Squarespace Video Review

Overview

Squarespace is a website builder first developed in 2004. Through the use of intuitive user interfaces, it, like other Ecommerce platforms, makes deploying a website easier and faster for those who don’t know how to code. 

Squarespace offers modern, aesthetically-pleasing designs, unmetered bandwidth, unlimited storage, and good marketing tools. 

It’s best for those who want to build a great-looking, image-focused website or online store using an uncluttered, intuitive interface. However, its limited set of add-ons means it’s a poor choice if you need a site with advanced features like a community forum or complex forms.

How Squarespace Works

Building an online store with Squarespace starts with a short questionnaire that asks what you plan to do with your website, the types of products and services you sell, and how far along in the process of building your online business you are. Your answers dictate the features your Squarespace website starts with.

All of Squarespace’s features, from page design and Ecommerce to marketing and analytics, are available from a single main menu, yet the interface never feels crowded or complicated. Despite Squarespace’s powerful features, it’s one of the easiest website builders for new users to get started with.

Squarespace Features and Tools

Fluid Engine

Squarespace has a drag-and-drop editor tool called Fluid Engine. This feature is an overhaul of the existing drag-and-drop feature, providing an easy-to-use canvas and toolkit for designing an online store layout.

You can take website design one step further by using intuitive tools to create personalized layouts. And, the great screen responsiveness makes editing both mobile and desktop sites easy. 

Unmetered bandwidth

All Squarespace plans include unmetered data transfer with no caps on usage. This is relatively unusual in the marketplace. Squarespace’s competitors typically charge for bandwidth and force you to upgrade to a more expensive plan if you go over the set limit.

Unlimited storage

Again, Squarespace impresses by offering unlimited storage on all plans. Most competitors have a tight limit on storage on their cheapest plans and expect customers to upgrade to get more storage as their business grows. With Squarespace, you can upload as many images and videos as you need without worrying about hitting a limit.

SSL security

Squarespace includes an SSL certificate with all plans. This means that visitors to your website will see your website is secure and be more inclined to trust your site. All data sent to and from your website will be encrypted, keeping Ecommerce transactions safe and secure.

Creating a website with Squarespace

After filling in the questionnaire that outlines the focus of your website, you’re free to choose from around 120 high-quality designs. From there, edit your pages in the website editor, replacing images and text as you see fit.

Squarespace uses a contextual drag-and-drop editor, so when you’re editing a section of your online store or website, irrelevant menus are hidden. This keeps the interface wonderfully uncluttered and is perfect for beginners, but you can often find yourself searching for a feature you want until you get used to it.

The editor is also relatively restrictive. For example, you can’t just place a video in the middle of an existing text box; you instead need to create a separate video section to place the video within. This can be frustrating at first, but may help inexperienced designers stick to best modern web design practices and means Squarespace websites are responsive.

The latest version of Squarespace (Version 7.1 - used while writing this review) employs a new template system that essentially means you can switch between templates at will. Prior to this, swapping templates was possible but difficult. 

If you decide to switch to another provider, it is possible to export your Squarespace website. However, the export feature is very limited. For example, you can export the text of your blog pages, but exporting images isn’t nearly so easy.

Adding Multimedia to Your Squarespace Website

You can upload your images to Squarespace while editing your web pages. You can also choose free images from Unsplash or premium images from Getty from within the interface. 

Videos are also supported, but they need to be under 500MB. Alternatively, you can insert videos hosted on YouTube or Vimeo. 

Adding images in Squarespace is straightforward, but adding videos less so—which could be a conscious decision by Squarespace to stop people from taking liberties with the service’s unlimited storage feature.

Marketing Functionality with Squarespace Websites

Squarespace offers email marketing as an additional paid feature, costing between $5 and $48/month. This allows for personalized email newsletters, but there are few features for sending emails automatically based on user behavior. 

Squarespace has excellent blogging features. It also integrates with Instagram and Facebook well, so you can automatically direct people to your Squarespace store pages from these social media sites.

SEO Functionality and Add-Ons with Squarespace Websites

Squarespace has quite good search engine optimization features for a website builder. Sitemaps and markup are automatic, and all pages are automatically optimized for mobile. All URLs are static, making them easily readable by search engines. There’s an SEO panel where you can edit all important SEO features of your website such as how it will appear in search results.

Squarespace’s add-ons are limited. There are fewer than 30 extensions, and they are almost all about adding new products to your site to sell through drop-shipping. If Squarespace doesn’t already offer a feature you need, you’re unlikely to find it in the list of add-ons.

Ecommerce

Squarespace Commerce is an all-in-one platform that allows you to create an online store with ease. With Squarespace's intuitive interface, even those without any prior experience in web design or running an Ecommerce site can set up an online store. 

Payment Processing

Squarespace Commerce offers flexible payment options and abandoned checkout recovery, which helps to ensure that your customers complete their purchases. You can connect PayPal, Stripe, or Apple Pay to your Squarespace Commerce site and pay their processing fees. Squarespace Commerce's mobile-optimized checkout provides a seamless payment process that is designed to increase conversion rates. The platform also provides SSL security to protect sensitive customer information.

Scalability

Whether you are a small or large business, Squarespace Commerce offers a suite of features that can cater to your needs. The platform provides users with the necessary tools and resources to scale their online store as their business grows. 

With advanced inventory management features, including real-time tracking and low-stock alerts, businesses can manage their inventory effectively. Squarespace Commerce also offers a range of analytics and reporting tools to help users track their store's performance and make data-driven decisions to optimize their business.

On the downside, many important Ecommerce features are reserved for the expensive Advanced Ecommerce tier. This includes abandoned cart recovery, which competitor Wix includes on all Ecommerce plans.

Squarespace Customer Support

Squarespace offers 24/7 support via email and live chat during business hours, Monday to Friday. There’s no phone support. Replies to emails took about 6-7 hours during our testing, whereas live chat was prompt. 

Squarespace’s user guides, FAQs, webinars, and videos are good. There’s a busy community forum, too. Overall, Squarespace does quite well for support, but we’d like to see live chat hours extended and the option for phone support.

Squarespace Pricing

Squarespace offers a 14-day free trial, but you can’t make your site live until you’ve paid for a plan. The 4 plans can be paid monthly or annually, with a discount of 25-30% for paying annually.

Plan type / Feature
Personal
Business
Basic Commerce
Advanced Commerce
Cost per month*
$16
$26
$35
$54
Unlimited bandwidth
Advanced analytics
X
No transaction fees
X
X
Abandoned cart recovery
X
X
X

* When paying monthly. Paying annually offers a discount of up to 30%.

Squarespace Alternatives


Squarespace
Wix
GoDaddy
WordPress.com
Pricing
$16-$54/month
$14-$49/month
$6.99-$29.99/month
$7-$59/month
Hosting included?
Yes
Yes
Yes
Yes
Number of templates
60+
950+
22
31,000+
Blogging functionality
Advanced
Good
Good
Advanced
Ecommerce functionality
Good
Good
Good
Advanced
Email marketing functionality
Good
Good
Advanced
Limited
Responsive design
Yes
No
Yes
Yes
Analytics & Reporting
Good
Limited
Basic
Basic

Squarespace vs. Wix

Wix is arguably more beginner-friendly and offers more template designs than Squarespace, but Squarespace’s templates have sleeker designs. Wix has a much bigger list of add-ons than Squarespace, but its responsive designs capabilities are weaker than Squarespace's.

Squarespace vs. GoDaddy

GoDaddy has a particularly simple interface, making it a better choice than Squarespace for complete beginners. It’s also significantly cheaper. But that simplicity comes at the cost of theme selection and design customizability.

Squarespace vs. WordPress.com

Squarespace is easier to use than WordPress.com, but WordPress.com beats it on flexibility. For developers creating larger websites, WordPress.com offers a huge list of add-ons and templates that can transform a website, and if you’re willing to learn the idiosyncrasies of WordPress and even dig into code from time to time, WordPress.com is worth checking out.

Squarespace Squarespace Visit Site

Bottom Line

Squarespace is one of the best online store builders we’ve tested. While it takes an hour or so to get used to its minimalist interface, once you’ve mastered it, you can build gorgeous responsive-design websites in no time. 

Squarespace’s high price is the main reason to possibly consider other options. But, considering that all Squarespace plans include unlimited bandwidth and storage, the playing field evens out, particularly if you plan on uploading a lot of media to your website. And with Squarespace’s beautiful templates, you’re virtually guaranteed a sophisticated website that will impress your visitors.

Frequently Asked Questions
Is Squarespace good for beginners?+-

Squarespace is best suited to users with some experience of using computer applications rather than complete beginners. Some alternatives like Web.com are easier to use but much more restrictive than Squarespace. We think Squarespace’s interface strikes the right balance between accessibility and complexity. The editor does its best to hide superfluous menus when you don’t need them, which is great. This can make finding certain features a little harder until you’re used to the interface, but ultimately makes the process of building a website simple and enjoyable.

Is Squarespace secure?+-

All Squarespace websites get a free SSL certificate, so all information transferred between the website and users is encrypted. Besides this, Squarespace includes Distributed Denial of Service (DDoS) protection, so it’s difficult for malicious users to bring your website offline by flooding it with traffic. Squarespace also automatically scans websites for malware and security issues.

Can I import my existing blog into Squarespace?+-

You can import blog content into Squarespace from WordPress, Blogger, or Tumblr. For WordPress, you must have WordPress 3.2 or higher. Blogger sites must be public, and Tumblr Ask/Answer posts must be converted into new blog posts before they can be imported.

Richard Sutherland writes for Top10.com. With over 20 years experience in web development, SEO, and marketing, Richard has worked with and developed software for huge brands like Samsung and Prudential Insurance. He has written for top tech websites, covering topics that include web hosting, consumer and business technology, and SaaS platforms.

Squarespace reviews

Bad • Reviews 1,034
on
Excellent
14%
Great
3%
Average
2%
Poor
9%
Bad
71%
Sort by
Rebecca Miller
2 months ago
perfect Thank youx🙏🏻
perfect Thank youx🙏🏻
Cl
Clayton
3 months ago
Website has been easy to set up
Website has been easy to set up, edit, and no issues so far. I like the designs and its been a stress free experience. I have not called them.
OG
Oleg Gurjanov
4 months ago
I have built over 100’s of websites on…
I have built over 100’s of websites on this platform and I cannot fault it! The bad reviews just don’t make sense? Is it something that users do to break it? I am very surprised by so many bad reviews. Non of my 100 website owners ever contacted with any issues…. I think competitors paying 💰 to kill Squarespace… cause it is the best platform by far.
Agnieszka Kukulka
4 months ago
Best customer service
They have the best customer service I ever received. Reply to emails within hours ans sometimes minuts being super helpful. I just made a second website ans I am very happy. Been using it since 2018.

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