The listings featured on this site are from companies from which this site receives compensation. This influences where, how and in what order such listings appear on this site.
Advertising Disclosure Website Builder Review 2023

Streamlined website creation solutions

Daniel Blechynden

In a Nutshell

If you need to get a website onto the internet in time for dinner, then is a suitable option. The company sells domains, offers hosting services, and makes a domain builder with tiers for everything from basic websites to Ecommerce builds. The 6-page limit on the Starter plan isn’t generous, but for those that want to get a website onto the internet complete with SEO optimizations and customizable layouts, this is a suitable choice.


  • Fast, streamlined website creation
  • Beginner-friendly section-based editor
  • Very competitive prices


  • A notable lack of advanced tools
  • No free trial or free forever version Visit Site

What is is known as a leading domain registrar, but it also offers a selection of hosting services and website building solutions. It was founded in 1999, and it’s a subsidiary of the Endurance International Group—the same parent company that owns Bluehost, HostGator, and Network Solutions, along with a suite of other web technologies companies. 

One thing that stands out about is its streamlined, no-frills website builder. It’s far from the most advanced option we’ve seen, but it enables those with little experience to get online with a minimum amount of fuss. 

There are a small number of resources to help you get started with your website, but don’t expect anything too fancy. The platform is simple, intuitive, and very competitively priced, though, making it a great option for beginners on a tight budget.

Screenshot of summary page


Signing up for a website builder subscription is straightforward, but there are a few things worth mentioning. For one, you have to purchase a domain through to use its website builder. And there are numerous upselling attempts throughout the checkout process, which was a little annoying. Both credit card and PayPal payment options are available. 

Unfortunately, the main dashboard is a little confusing to navigate. There were no obvious menu options for the website builder, and it took a few minutes for us to find it hidden away under the Business tab. And even then, our website builder subscription was unavailable. In the end, we had to cancel our first subscription and purchase a new plan before we could access the builder. On top of this, the editing interface was a little buggy, and we had to refresh it a couple of times during the testing process. Features and tools:’s website builder is far from the most advanced we’ve used, but some tools and features are worth noting. 

SSL Encryption

All website builder plans come with free SSL encryption. With this, all data transmissions will be fully secured, enabling you to rest easy with the knowledge that hackers and other malicious third parties can’t access your or your customers’ information. 

Domain registration

As its name suggests, specializes in domain registrations. Its registration portal is easy to navigate, and its prices are competitive. On the downside, domain privacy is only available as a premium add-on, and it costs an additional $8.99 per year. 

SiteLock security

For just $3.99 per month, you can add SiteLock website security to your site. This includes advanced malware scanning and removal, blacklist monitoring, distributed denial of service (DDoS) attack prevention, and an advanced web application firewall. 

How to Create a Website with

When you launch the website builder for the first time, you will be guided through a short questionnaire. Here, you will be able to specify the type of site you want, upload a logo and background image, and select various design and layout settings. The builder will then generate a custom template based on your answers. 

Once you’ve worked through the questionnaire, you will be taken on a quick tour of the editing interface. This is excellent, and it will help you familiarize yourself with the available tools. On the downside, you can’t switch from the template that generates for you. What you can do, though, is change the global font, color, layout, and navigation settings to modify your overall design. 

All designs are fully responsive, which is something that’s expected from modern website builders. There’s no mobile editor, but the desktop editor does enable you to edit in mobile view to ensure your site looks good across different devices. uses a section-based editing interface. With this, you can add different blocks, reorder blocks, and personalize the content within each block. However, you will be largely constrained by the precoded layout that you select at the beginning. There are no options to fine-tune element positioning within blocks, and you can’t add custom code. 

In saying this, the lack of design flexibility isn’t necessarily a bad thing. Sure, it makes it a little difficult to create a highly customized site, but it also allows foolproof editing for those with little time or experience. The editor is extremely beginner-friendly and easy to use, and you won’t have any problems. 

On the downside, there are no major keyboard shortcuts available. You can’t export your site or your site’s code to another platform, and you can’t import an existing site to edit within the website builder. What you can do is preview your site before publishing to ensure it looks and responds as it should. 

Overall, does what it does well. It’s far from the most advanced website builder, but it presents an attractive option for those looking to create a simple website with a minimum amount of fuss. 

Screenshot of's website builder tool

Adding Multimedia to Your website’s multimedia options are quite basic. You can upload images from your device or add from a link, but there are no integrations with third-party platforms. Popular file types including JPG, JPEG, and PNG are supported, and you can add multiple files at once if required. There’s also a decent stock photo library that you can select images from. On the downside, videos can only be added by embedding them from YouTube. There’s no option to upload them directly or to embed videos from other sites. 

Marketing Functionality with Websites offers no native email marketing or newsletter functionality, but there are streamlined integrations with Google Workspace and Microsoft 365. The blogging tool is decent without being exceptional. A very basic Facebook integration is available, but don’t expect anything else on the social media front. Basic site stats such as visitor numbers are collected and available to view via the Stats tab inside the editor, but again, there’s nothing too fancy here. 

SEO Functionality & Add-Ons with Websites

The website builder includes very basic search engine optimization (SEO) tools with all plans. You can add simple metadata to each page, but there’s no way to perform in-depth technical optimization. Integrating Google Analytics is very easy, but note that this is the only way to access in-depth analytics and reporting tools. 


You can create a simple online store with’s eCommerce plan. You can add products to any page on your website, although the product listing tools are very limited. Basic tax calculation tools are included, and you can use PayPal or Stripe as your payment gateway. Product variants can be added if required, and there are simple discount and categorization tools. Overall,’s online selling tools are functional but unadvanced. 

How much does cost? 

The website builder is available with three different subscription options. Prices start at just $1.99 per month for the Starter plan, which enables you to create a website with up to 6 pages. The Business package ($6.99 per month) advances this to unlimited pages and adds site analytics, version history, and phone support. Upgrading to an eCommerce plan ($12.99 per month) will give you access to a selection of basic online selling tools. 

All plans come with unlimited storage and bandwidth, a free SSL certificate, and full blog functionality. But there are no discounts for long-term subscriptions and no free forever plan or free trial for you to test the builder. 


Price per month




Price per year












Website pages






eCommerce tools


X Help and Support's knowledge base

24/7 live chat and email support are available with all subscriptions. Phone support is available with a Business or eCommerce plan. Priority support comes with the eCommerce plan, which means you will be bumped to the front of the queue if you have any issues. 

We tested the live chat, and it was among the worst we’ve experienced. We asked a simple question about whether or not a version of the website builder came with a hosting subscription and were unable to get a straight answer, even after 20 minutes of back and forth.

A small selection of self-help resources is available via the Knowledge Base. The website builder section contains 67 articles outlining everything from getting started with the editor to integrating your social media accounts and optimizing your SEO settings. In general, these are very well written and contain step-by-step instructions accompanied by images. There are a small number of FAQs, but little other help content to speak of. 

How Compares to Other Website Builders


$1.99 to $12.99 per month

$6.99 to $29.99 per month

$10 to $20 per month

$12.80 to $34.80 per month

Hosting included?





Number of templates




Blogging functionality





Ecommerce functionality





Email marketing functionality

Not included


Not included


Responsive design





Analytics & Reporting



Only through Google Analytics

Basic vs GoDaddy

Both and GoDaddy offer beginner-friendly website creation solutions. GoDaddy is a better option for those looking for integrated marketing and SEO tools, while offers a slightly more powerful editing interface. vs

Frankly, is one of the worst website builders we’ve used, and eclipses it in virtually every way. It’s cheaper, easier to use, and comes with a much more powerful and beginner-friendly editor. Visit Site vs Site123

Site123 has better email marketing and e-commerce tools than, but it’s also a little more complicated to use. The user interface is very intuitive, and it enables you to build a new website in just hours. 

Bottom Line may not be the most popular website builder on the market, but it’s certainly a viable option for those looking to create a basic site with a minimum amount of effort. If you can look past the lack of marketing tools, the basic online store and blogging features, and the slightly buggy editor, there’s a lot to like. 

In sum,’s website builder presents a competitively priced option for those with little web development experience and little desire to learn how to use a more complicated platform.

Frequently Asked Questions
Is a good website builder?+-

Yes, is a good website builder, especially for beginners. It has quite limited design flexibility and you won’t have access to advanced editing, marketing, SEO, or e-commerce tools, but it remains a great choice for building simple websites.

Is an American company?+-

Yes, is a subsidiary of Endurance International Group, and it’s based in Vancouver, Washington.

Is a legit website builder?+-

Yes, is a legit website builder. It’s far from the most powerful builder on the market, but it is still a fully functional option.

Daniel Blechynden writes for and specializes in tech, with a focus on web hosting and website building, personal finance and investing, the sciences, and digital marketing. He holds degrees in Chemistry and Marine Science from the University of Western Australia and has written for a number of leading publications, including TechRadar, Tom's Guide,, and IT Pro Portal.

Copyright © 2009 - 2023 Natural Intelligence Ltd. All Rights Reserved.

Mailing address:

4023 Kennett Pike #50055

Wilmington, DE 19807 is designed to help users make confident decisions online, this website contains information about a wide range of products and services. Certain details, including but not limited to prices and special offers, are provided to us directly from our partners and are dynamic and subject to change at any time without prior notice. Though based on meticulous research, the information we share does not constitute legal or professional advice or forecast, and should not be treated as such.

Reproduction in whole or in part is strictly prohibited.

As an Amazon Associate we earn from qualifying purchases.