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GetResponse Review - Email Marketing Software

Top10.com Staff

In a Nutshell

GetResponse is best suited for marketing-savvy users with a need for automation and webinar solutions. It also offers unique features like shopping cart abandonment for online stores and iStock integration for images.

pros

  • 30-day free trial
  • Mobile-responsive landing pages

cons

  • Range of features can be overwhelming
  • Duplicate contacts count toward your limit

GetResponse GetResponse Visit Site

Why Choose GetResponse

GetResponse’s email marketing platform offers enough features and integrations to satisfy any email marketer. It’s one of the few platforms with lead scoring and landing pages built into the system, and provides comprehensive webinar solutions. For those planning on performing segmentation based on user behavior, this could be the perfect solution.

Packages may seem high at first glance, but the industry-segmented templates, automation system, lead scoring and CRM alone make it worthwhile. 

The chat system is helpful as well, and operates 24/7. The platform can be overwhelming when you first hop on, but the GetResponse team is happy to help you get settled in.

For those looking for a powerful email marketing solution that is rarely restricting and can be molded to fit any marketing idea imaginable, GetResponse is ideal.

Standard Features:

  • Mobile-friendly drag-and-drop editors
  • Industry-specific templates
  • Lead scoring
  • Landing pages
  • Webinar tools
  • Reporting tools
  • Scheduling
  • Web publishing
  • Automation
  • Contact management
  • API integrations

Templates

GetResponse has a huge selection of templates, segmented by industry, making it easy to find one to suit a particular business. Every GetResponse template is mobile-responsive, and there are templates specifically for webinars. Users can order more precise templates or use the HTML editor to craft their own.

The editor can be a bit difficult to use, but the iStock integration makes it easy to find images that fit any brand. Users are spared combing through stock photo sites for good pictures, and the resizing features in the editor are very useful.

Pricing

GetResponse offers a 30-day free trial for all new users, and the cheapest package starts at just $15/month. This includes some basic automation. However, those looking to extract the most value from this program should upgrade to the Pro level package, which starts at $49/month for fewer than 5,000 contacts.

The list size prices are highly competitive. For example, people who choose the Pro plan pay only $75 for up to 10,000 subscribers.


Monthly price
Users
Special offer
Email
$15/month
1
Autoresponders
Pro
$49/month
3
Advanced landing pages
Max
$165/month
5
Campaign consulting
Enterprise
$1,199/month
10
Account manager

*Prices last updated May 2018

For the number of features that GetResponse offers, it’s hard to find a comparable deal. GetResponse is an ideal solution for businesses looking for a CRM and email marketing solution. It provides all the extra marketing tools that a business requires.

Ease of Use

The GetResponse interface feels a bit dated, but is easy to navigate. It gives high-level metrics on the dashboard page along with information about any recent campaigns that have been sent out.

There are a plethora of options in this program, and the support team is highly responsive and helpful. Users can schedule a free consultation in which the support staff suggests an automation plan and helps build it on the call. It also has a helpful 24/7 chat function.

The drag-and-drop editor is easy to use, but making major changes to the template requires some HTML experience.

The automation system layout is easy to understand; Infusionsoft users will find it familiar. It’s laid out in a grid, and users can input the different actions and logical steps that they would like leads/customers to take. Planning the automation is simple and easy to follow.

Features

The webinar and landing page integrations that GetResponse offers are some of the most effective in the industry. 

The reporting tool is clear and effective, as well. It feels a lot like Google Analytics and presents individual campaign information in an easy to understand fashion, while providing overarching metrics about different automations, segments and conversion rates.

GetResponse’s form creator is also very useful. Users can create forms with a variety of questions (multiple choice, drop-down menus and so on) and it seamlessly integrates into contact tags. This is ideal for advanced segmentation tactics, which can then be integrated with the automation system to deliver content that is highly relevant and timely.

Customer Support

The customer support staff is responsive and pleasant, and available 24/7 on live chat. The representatives are always prepared to help users find the best and most time-saving way to accomplish their goals.

It also has a suite of video walkthroughs and a free consultation to help users get started. The videos cover everything from exporting contacts to creating automations. 

When you sign up for a free consultation the GetResponse reps help you brainstorm an automation idea for your business over the phone and then help create it. It’s a unique way to get some marketing advice and strategy up front from experts who know the program well. Talking with them will help users begin to think like an email marketer, and discover ways to use the program that they haven’t yet considered.

GetResponse GetResponse Visit Site

Conclusion

GetResponse is not for basic users, but is rather ideal for those seeking an integrated CRM with automation capabilities, lead scoring, landing pages and webinars. In order to get the most out of this program, users will have to spend some time learning it. To help, there’s a 24/7 chat support system, free consultation, and a useful library of videos to help users get started.

About GetResponse

Formerly known as Implix, GetResponse is a multinational email marketing and CRM solution for online businesses. GetResponse was an early leader in email marketing in the late ‘90s, and it’s also the creator of popular software products ClickMeeting and ClickWebinar. GetResponse has established itself as a powerful email marketing contender, offering many more features than its competitors.

Top10.com's editorial staff is a professional team of editors and writers with dozens of years of experience covering consumer, financial and business products and services.

GetResponse customer reviews

Based on 62 reviews

Ease of use

Brand satisfaction

Value for money

Service quality

Top Reviews

Ease of use

Brand satisfaction

Value for money

Service quality

a year ago

It's been a whole since I've used this, but found it to be extremely user friendly and resourceful when running a business. My businesses have always required training and follow up, which is typically difficult for most people to keep up with. Get Response has the ability to "set it and forget it," for lack of better phrasing.

a year ago

I do find it a bit inflexible and tough to learn but I finally managed to do it and it works as described.

a year ago

GetResponse fit all the descriptions, past experience and the company who are very customer friendly however, the punctuation request really stinks.

a year ago

Because they are very reliable and they do what you need them to do. I like it and I think they are very professional.

a year ago

I love the GetResponse platform. It is a very easy and simple program to use.

a year ago

They are a really great company and do the job well. I would definitely trust them.

a year ago

GetResponse has excellent deliverability and inbox rates. The live chat pushes the customer service levels to be one of the best.

a year ago

They are hands down one of the best marketing tools out in the market today.

a year ago

I feel that they are a company that is worthy of a good response. I'm not using them at the moment but I would consider using them again for future work.

1 years ago

One of my favorites for all around satisfaction, affordabley priced, ease of use, amazing customer service that was fast and friendly. I highly recommend this Marketing tool to anyone looking for an affordable friendly effective service.

3 years ago

This brand helped me a lot. The price the value and the name alone says it all. I'm glad I use this.

3 years ago

Get response is a speedy, helpful, and efficient service, it is very user friendly. It is very helpful with increasing productivity.

3 years ago

Get response is a speedy, helpful, and efficient service, it is very user friendly. It is very helpful with increasing productivity.

3 years ago

The tool provides exactly the information I need to design my marketing messages to the sales team for specific products.

3 years ago

The tool provides exactly the information I need to design my marketing messages to the sales team for specific products.

3 years ago

This brand helped me a lot. The price the value and the name alone says it all. I'm glad I use this.

3 years ago

It provides the feedback I need for tailored marketing campaigns. It gives me the insight of the customer and why they buy specific products. This provides competitive intelligence that allows us to formulate strategies to overcome our competitors.

3 years ago

It provides the feedback I need for tailored marketing campaigns. It gives me the insight of the customer and why they buy specific products. This provides competitive intelligence that allows us to formulate strategies to overcome our competitors.

3 years ago

Very good program, useful features for a business overall enjoy using the program. Plus it's fairly affordable.

3 years ago

Easy access to products that help people. Great experience and customer service. Information provided quickly and accurate

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