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WOW Internet Services Review 2024

Michael Graw

In a Nutshell

WOW! is an internet service provider (ISP) in the South and Midwest that offers affordable home internet plans with no contracts. You can get download speeds from 100Mbps to 1,000Mbps due to a hybrid system that leverages both broadband and fiber-optic cables. The company has its fair share of outages but doesn’t place data caps on your service. Overall, WOW! offers excellent value if it’s available in your area.


  • No annual contracts
  • Download speeds up to 1,000Mbps
  • No data caps


  • Expensive modem rentals
  • Only available in the South and Midwest

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WOW! at a Glance

Best for
Families in the South and Midwest
Starting Price
$39.99 per month
Connection Type
Download Speeds
9 states
Money-Back Guarantee?
30 days

What Services and Features Does WOW! Offer

WOW! offers home internet, TV, and home phone plans in Alabama, Florida, Georgia, Illinois, Indiana, Michigan, Ohio, South Carolina, and Tennessee. The company stands out for offering internet plans with no annual contracts and no data caps. You can rent a modem for your service or install your own. WOW! also has Eero mesh network routers available for rent, so you can improve the WiFi signal throughout your home.

Prices, Plans, and Value for Money

WOW! offers 4 plans for internet service based on maximum download speeds: 100Mbps, 200Mbps, 400Mbps, and 1,000Mbps. All plans are paid month to month and there are no annual contracts. You also get discounted pricing for your first 12 months and a free modem rental for 3 months. There’s a 30-day money-back guarantee if you try out WOW!’s service and aren’t satisfied.

Download speed
Upload speed
Price per month
12-month introductory price per month

Note that the prices shown in the table above are for customers enrolled in autopay. If you opt out of autopay, WOW! charges an additional $5 per month.

If you want to continue renting a modem from WOW! after your first 3 months, it costs $14 per month. You can also rent an Eero mesh network router and one beacon for $9.99 per month, plus $5.99 per month for each additional beacon.

Ease of Use, Hardware, and Setup

Getting started with WOW! internet is incredibly simple. While the company uses a combination of broadband and fiber-optic cables in its network, WOW! only requires a broadband line to your home to activate your service. 

You’re free to use your own hardware if you have a compatible modem (most DOCSIS 3.0 or 3.1 modems are compatible with WOW!). Alternatively, you can rent a modem from the company. To set up the modem, all you need to do is plug it in, and you should be ready to start working immediately.

WOW! Security

WOW! modems are equipped with WPA encryption to keep your connection secure. The company also provides antivirus software from F-secure, a cybersecurity company that works with numerous ISPs.

Parents can also take advantage of parental controls built into WOW!’s service. There are browsing modes for small children, teenagers, and adults, and you can specifically allow or block specific web pages.

WOW! Performance

WOW! doesn’t offer guarantees for its performance. In fact, the company has a history of outages, though most of them have only affected one market at a time and lasted only a few hours. It’s also worth noting that while WOW! doesn’t have data caps, the company can throttle data speeds during periods of unusually high traffic.

WOW! Customer Service

WOW! offers 24/7 phone and email support and live chat support from 7 am-11:45 pm (CT), 7 days a week. The company’s website has an FAQ page, but there’s no online knowledge base for troubleshooting issues with your service.

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How much does WOW! internet cost?

WOW! internet plans start at $39.99 per month for download speeds of 100Mbps.

Does WOW! offer WiFi?

You can rent a modem/router for $14 per month or an Eero mesh network WiFi router for $9.99 per month (plus $5.99 per month per beacon).

Where is WOW! internet available?

WOW! internet is available in Alabama, Florida, Georgia, Illinois, Indiana, Michigan, Ohio, South Carolina, and Tennessee.

Bottom Line

WOW! offers affordable internet plans in the Midwest and South. The company stands out for not requiring annual contracts and not putting any data limits on your service. You can sign up for download speeds ranging from 100Mbps to 1,000Mbps, although upload speeds are capped at 50Mbps. You can use your own equipment or rent a modem/router or Eero mesh network WiFi system from the company.

Michael Graw is a freelance writer specializing in finance, business, and tech who writes for Top10.com. His work has appeared in numerous well-known online and print publications, including Techradar, BestMoney, Business2Community, Day Trade Reviews, Pacific Standard, Fortune, Business Insider, and more.

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