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Last Updated: Sep 2023

Top 10 Best Places To Buy Gold and Silver Online

Secure your family’s future by purchasing shares in gold and silver producers or acquiring physical bullion of these precious metals. Compare trusted online sellers and start investing, today.

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Frequently Asked Questions
Does it matter where you buy gold & silver?+-

When buying gold and silver, it's important to choose a reputable seller who can offer proper insurance on your items. Each seller offers a different selection and additional services, so it's recommended to check out several of these websites before making your purchase.

Where is best place to buy silver bars online+-

American Precious Metal Exchange (APMEX) is a great place to buy silver bars online. With 20 years of experience, their service is a reliable option for those looking to invest in silver. Other notable options are Silver Gold Bull and Buy Gold and Silver Coins (BGASC) which is one of the largest precious metal retailers found online.

Where is the cheapest place to buy gold and silver online?+-

The cheapest place to buy gold and silver online is SD Bullion, thanks to their low-price guarantee. That said, prices of silver and gold vary according to what you're looking for, and it's important to compare prices among sites. In addition to SD Bullion, BGASC also offers very competitive prices and is highly reliable.

How to buy gold and silver online?+-

To buy gold and silver online, research reputable dealers, compare prices, and check their policies. Choose the type and form of precious metals you want to purchase and place your order, ensuring the final price aligns with your expectations. Make a secure payment using trusted methods. Once the payment is confirmed, the dealer will ship the products to your address. Inspect the received items for any issues and contact the dealer if necessary. Exercise caution and conduct thorough research before making any purchases.

Which is the best form of buying gold?+-

The best form of buying gold varies depending on individual goals and circumstances. Options include purchasing gold bars, gold coins, or investing in gold through ETFs and gold-backed securities. Gold bars are preferred for larger quantities and lower premiums, while gold coins offer affordability and collectability. ETFs and gold-backed securities provide convenient trading without physical ownership. Factors such as investment objectives, budget, storage options, and level of involvement in the gold market should be taken into account when deciding the most suitable form.

We find the 10 best options, so you can make informed decisions on tons of products and services.

Where Is the Best Place To Buy Gold and Silver Online?

Best Place To Buy Gold and Silver Online

Buying gold and silver online is convenient and offers lucrative options for investors and collectors. However, it can be challenging to determine the most reliable and reputable sources. When it comes to purchasing gold and silver online, consider these key factors when choosing a seller:

  • Reputable Dealers with a Track Record: One of the most critical factors to consider when buying gold and silver online is the reputation and track record of the dealer. Look for well-established dealers who have been in the business for a significant period. 
  • Secure and Trustworthy Websites: Given the sensitive nature of precious metal transactions, it is crucial to ensure the online platform you choose is secure and trustworthy. Look for websites with robust security measures, such as SSL encryption, to protect your personal and financial information
  • Transparent Pricing and Competitive Premiums: When buying gold and silver online, transparency in pricing is paramount. Look for dealers who provide clear and comprehensive pricing information, including the metal's spot price, the premium charged, and any additional fees. 
  • Wide Range of Products: The best online platforms for buying gold and silver should offer a diverse selection of products to cater to different investment goals and budgets. Whether you are looking for bullion coins, bars, or collectible items, a reputable dealer should have a wide range of options. 
  • Secure Payment Options and Reliable Delivery: Reputable platforms often offer secure payment gateways, such as credit cards, bank transfers, or trusted third-party payment processors. Look for dealers who provide insured shipping and tracking services to ensure your precious metals are delivered safely and on time. 
  • Customer Support and Return Policies: In case of any issues or concerns, excellent customer support is crucial when buying gold and silver online. Look for platforms that offer responsive customer service channels, such as phone, email, or live chat. Additionally, review the dealer's return policy to understand your options if you need to return or exchange a product.

Our Top 10 Best Places To Buy Gold and Silver Online:

  1. American Hartford Gold - Best for hassle-free and secure IRA gold investments
  2. Oxford Gold Group - Best for personalized gold investment solutions
  3. BGASC - Best for collectors seeking rare coins
  4. APMEX - Best for a wide range of gold and silver products, including collectibles
  5. Silver Gold Bull - Best for a diverse selection of precious metals 
  6. BullionMax - Best for seamless online purchasing experience and competitive pricing
  7. JM Bullion -  Best for a vast inventory of bullion products at low premiums
  8. Money Metals Exchange - Best for transparent pricing and educational resources for new investors
  9. SD Bullion - Best for discounted prices on a variety of gold and silver products
  10. KITCO - Best for accurate and timely market information

Best Places to Buy Gold and Silver Online - Reviews:

1. American Hartford Gold

American Hartford Gold

Shipping policy: Free shipping and insurance on all orders without minimums 

Storage: Yes

Return policy:  Offers a buyback commitment

Rating with the Better Business Bureau: A+

American Hartford Gold is a precious metals company based in Los Angeles, California. They trade gold, silver, and platinum in bars and coins in various sizes. AHG delivers precious metals straight to your doorstep, stores them for you if necessary, or helps you turn them into investments in a retirement account like an IRA or 401K. 

They also offer educational materials and even live assistance by phone for those interested in getting professional advice. What truly makes American Hartford Gold stand out is its dedication to providing excellent service and striving to achieve 100% customer satisfaction.

Why We Chose American Hartford Gold: American Hartford Gold stands out for its strong buyback promise, giving customers the peace of mind to sell back their gold and silver at fair prices when needed. They also make it easy and safe to invest in gold for your retirement account (IRA). With their excellent customer service, they help clients understand the ins and outs of the gold and silver market. 

Pros:

  • Competitive pricing on a diverse portfolio of gold and silver products
  • Excellent ratings from past customers 
  • Offer personalized precious metal investment strategies

Cons:

  • No live chat support 
  • Lack of pricing information on the website

American Hartford Gold American Hartford Gold Visit Site

2. Oxford Gold Group

Oxford Gold Group

Shipping policy: Free shipping and insurance on all orders within the United States

Storage: Yes

Return policy:  Not explicitly stated on site

Rating with the Better Business Bureau: A+

Oxford Gold Group is a one-stop shop for precious metals. They sell IRS-approved gold, silver, platinum, and palladium. Although gold and silver are easy to store at home, the Beverly Hills-based company provides storage services so you can securely keep your metals with them.

Investors looking to diversify their portfolio with physical assets can choose from gold and silver coins, bars, and bullion, as well as numismatic and rare coins. Oxford Gold Group can help you get started with live representatives available 24/7 or a knowledgeable personal IRA account manager to guide you through your first purchases. They also offer an in-depth investing guide for precious metals.

Why We Chose Oxford Gold Group: They have a knowledgeable sales team that helps customers make informed decisions, robust storage options for gold and silver, and an easy online ordering process, making them one of the best places to buy gold and silver online.

Pros:

  • Exceptional customer service
  • Wide range of products 
  • Partners with reputable storage facilities

Cons:

  • Return policy unclear
  • Doesn't display product prices online

Oxford Gold Group Oxford Gold Group Visit Site

3. BGASC (Buy Gold and Silver Coins)

BGASC

Shipping policy: Free shipping on all orders above $199. Orders below $199 require a $7.77 shipping fee.

Storage: Does not provide storage services

Return policy: Return and exchange within 5 days 

Rating with the Better Business Bureau: A+

Buy Gold and Silver Coins is a reputable provider of precious metals specializing in selling a wide range of gold and silver coins. They cater to both collectors and investors, offering rare and numismatic coins alongside other options. 

With a strong commitment to customer satisfaction, they ensure a seamless purchasing experience by delivering coins directly to your doorstep with full private insurance. They also assist in setting up and managing IRA or 401K investments in gold and silver, making them a valuable resource for retirement account diversification. Their team of experts is available for live assistance by phone, offering guidance and professional advice. 

Why We Chose BGASC: Buy Gold and Silver Coins made it to our list mainly because of its unique offerings, such as attractive collector's pieces and limited edition sets. Their detailed product descriptions on the website educate users about each item, enhancing the buying experience for new and experienced precious metal enthusiasts.

Pros:

  • A wide variety of gold and silver coins, bars, and rounds 
  • Transparent and competitive real-time pricing 
  • Knowledgeable and responsive customer service team

Cons:

  • No storage solution 
  • No live chat on site

BGASC BGASC Visit Site

4. APMEX (American Precious Metal Exchange)

APMEX

Shipping policy: Free shipping for orders over $199

Storage: Yes

Return policy: Customers can return or exchange products within 7 days of receipt with no restocking fee

Rating with the Better Business Bureau: A+

Based in Oklahoma City, APMEX is one of the world’s largest online retailers of precious metals, with more than $11 billion in transactions since its founding in 2000. It serves a diverse customer base, from collectors to investors to wholesale dealers. 

With an emphasis on exceptional customer service and a transparent pricing model, APMEX ensures a secure and reliable purchasing experience. To ensure peace of mind for all its customers, APMEX offers in-house shipping management and secure storage solutions through its partnership with Citadel. APMEX also provides valuable market insights, enabling customers to make well-informed decisions when buying or selling precious metals. 

Why We Chose AMPEX: With a strong commitment to transparency and integrity, APMEX has gained a reputation for being a reliable and trustworthy precious metals dealer. Their focus on building long-lasting customer relationships through excellent service and educational resources sets them apart from competitors.

Pros:

  • Easy-to-navigate website with clear product descriptions
  • Responsive and knowledgeable customer service team
  • Competitive pricing and price-matching policy

Cons:

  • International shipping limitations
  • Requires a minimum order of $99 for online purchases

APMEX APMEX Visit Site

5. Silver Gold Bull

Silver Gold Bull

Shipping policy: Free shipping for orders above $199

Storage: Yes, for an added fee

Return policy: Within 2 business days of delivery

Rating with the Better Business Bureau: A+

Established in 2009, Silver Gold Bull has quickly become a reliable and trustworthy online precious metals dealer, offering a wide range of gold and silver products for both investors and collectors. With real-time pricing, a user-friendly website, and convenient search filters, users can easily find specific products to cater to their investment needs. 

In addition to their exemplary services, Silver Gold Bull offers valuable resources to educate and inform users about precious metals and investment strategies. With secure online transactions, insured shipping, and storage as well as various payment options, including cryptocurrencies, this platform ensures its customers a seamless and safe purchasing experience.

Why We Chose Silver Gold Bull: Their knowledgeable customer support team ensures a seamless buying experience. At the same time, the easily navigable website provides a hassle-free platform for novice and experienced investors to explore and purchase a wide range of precious metal products.

Pros:

  • All shipments are fully insured
  • Extensive range of gold and silver products
  • Offers discounts on certain payment methods

Cons:

  • Strict return policy  
  • Storage options require an additional fee

Silver Gold Bull Silver Gold Bull Visit Site

6. BullionMax

BullionMax

Shipping policy: Free shipping for orders above $199

Storage: Yes

Return policy: Accepts returns within 3 days of receipt for non-bullion items. All bullion product sales are final 

Rating with the Better Business Bureau: A

BullionMax is an online gold and silver seller with a great reputation for ensuring quality control and secure delivery  You can buy coins, bullion, rounds, and bars through their secure site. The company offers free shipping on orders over $199. 

Though the brand has great deals, keep in mind that spot prices change due to precious metal market fluctuations. So, prices are locked for only 10 minutes while they’re in your cart. 

Why We Chose BullionMax: We selected BullionMax for its commitment to transparency and education; they provide valuable resources such as market news, investing guides, and insightful blog posts that empower customers to make informed decisions. 

Pros:

  • Exceptional customer support with live chat and phone assistance
  • Secure and user-friendly platform
  • Offers some of the lowest premiums in the industry

Cons:

  • Limited return policy
  • No international shipping

BullionMax BullionMax Visit Site

7. JM Bullion

JM Bullion

Shipping policy: Free shipping on all orders over $199 within the United States

Storage: No. However, they do recommend third-party storage services

Return policy: Accepts returns for refunds within three business days of receiving the order

Rating with the Better Business Bureau: A+

JM Bullion is an exclusively online retailer that offers gold and other precious metals products established in Dallas in 2011. In addition to gold bars, it offers a fantastic selection of limited coin mintages and collections. JM Bullion  also provides insurance on every package and secure precious metals storage through their partnership with TDS Vaults.

For example, when we last visited the site, it was offering the new Nevada Goldback gold notes, Halloween-themed silver bullion, a unique Australian animal collection from the Perth mint, and the beautiful Wild Canada series of silver coins. The JM Bullion website also has a page highlighting the best weekly deals and even offers junk silver coins.

Why We Chose JM Bullion: We chose JM Bullion due to its industry reputation as a reliable online precious metals retailer. They demonstrate a deep understanding of their customers' needs, offering price match guarantees and an easy-to-navigate website that simplifies the buying process for new and experienced investors.

Pros:

  • Offers competitive prices with no commissions
  • An easy-to-navigate website with real-time price updates
  • Discounts offered for military members

Cons:

  • Lack of in-house storage
  • Customer support not available on weekends

JM Bullion JM Bullion Visit Site

8. Money Metals Exchange

Money Metals

Shipping policy: Orders over $500 get shipped for free, while orders below $500 have a flat shipping rate of $7.97

Storage: Yes

Return policy: Offers a 3-day return policy 

Rating with the Better Business Bureau: A

Founded in 2010, Money Metals Exchange is a fast-growing private dealer of gold and other precious metals. It is the best place to buy gold online if you only want to invest in small increments. That’s all thanks to its monthly gold/silver savings plan, which lets you automatically purchase a small amount of gold and silver for as little as $100 per month. 

Known for secure purchasing and shipping, Money Metals will deliver the gold bullion and silver directly to you, or you can store your metals at its secure depository.

Why We Chose Money Metals: Money Metals has a strong reputation for transparency, ensuring customers always receive a fair price with no hidden costs. The company's dedication to customer satisfaction has earned them numerous industry awards, making them a reliable and trustworthy choice for purchasing gold and silver online.

Pros:

  • Extensive Range of Products
  • Offer comprehensive resources in their Knowledge Center
  • Discounts offered for military members

Cons:

  • Limited international shipping
  • Restricted return policy

Money Metals Exchange Money Metals Exchange Visit Site

9. SD Bullion

SD Bullion

Shipping policy: Free shipping on orders over $199

Storage: Yes

Return policy: Offers a 3-day return policy 

Rating with the Better Business Bureau: A+

Founded in 2011, SD Bullion has executed more than $1 billion in sales and twice appeared on Inc. Magazine’s list of the 500 Fastest Growing Companies in the United States. They can attribute this success to their price-matching policy and commitment to exceptional customer service. 

SD Bullion's knowledgeable and approachable representatives assist customers in making informed investment decisions, while their user-friendly website and informative blog help users stay current on market trends. SD Bullion also offers secure storage and shipping options through their fully insured non-bank depository called SD Depository

Why we Chose SD Bullion: We chose SD Bullion for their confident price matching policy and their claim to offer some of the lowest prices available in the precious metals market. By closely monitoring competitor prices and striving to remain the most cost-effective option, SD Bullion effectively caters to the needs of budget-conscious investors.

Pros:

  • Wide range of educational recourses
  • Secure storage partnership
  • Customer focused approach

Cons:

  • Market loss fees on returns
  • $35 cancellation fee

SD Bullion SD Bullion Visit Site

10. Kitco

Kitco

Shipping policy: Free shipping on orders $5,000 or more

Storage: Yes

Return policy: No returns, but they will exchange items that are damaged

Rating with the Better Business Bureau: A+

Founded in 1977, Kitco runs a secure online platform where you can buy and sell gold and silver coins, bars, rounds, and collectibles. It also happens to be one of the best sources of gold and silver news, prices, charts, and information. 

Kitco offers several options for buying gold and silver. These include physical purchase and delivery, storage in secure vault facilities, and ownership of a share of a pool of precious metals held by Kitco on customers’ behalf. Kitco remains committed to following standard industry practices, ensuring secure transactions and customer satisfaction. 

Why we Chose Kitco: Kitco's exclusive offering of Kitco GoldChain, a blockchain-based product, allows investors to own, trade and store digital gold with ease and security. Additionally, their real-time price alerts empower customers to respond to market fluctuations and optimize their investment strategies promptly

Pros:

  • Live chat support
  • Consistently competitive pricing
  • User friendly interface

Cons:

  • Storage locations are limited
  • No mobile app

Kitco Kitco Visit Site

Compare the 10 Best Places To Buy Gold and Silver Online:

Gold and Silver Dealers
Products
Shipping Policy
Storage
Return Policy
Reputation
Security
American Hartford Gold
Gold, Silver, Platinum (in bars and coins of various sizes)
Free shipping and insurance on all orders without minimums
Yes
Offers a buyback commitment
A+ rating with the Better Business Bureau
Provides secure storage and shipping
Oxford Gold Group
Gold, Silver, Platinum, Palladium (coins, bars, bullion, numismatic and rare coins)
Free shipping and insurance on all orders within the United States
Yes
Not explicitly stated on site
A+ rating with the Better Business Bureau
Partners with reputable storage facilities
BGASC (Buy Gold and Silver Coins)
Gold and Silver (coins, bars, rounds, collector's pieces, limited edition sets)
Free shipping on all orders above $199. Orders below $199 require a $7.77 shipping fee
Does not provide storage services
Return and exchange within 5 days
A+ rating with the Better Business Bureau
Items are shipped with full private insurance coverage
APMEX (American Precious Metal Exchange)
Precious Metals (not specifically defined)
Free shipping for orders over $199
Yes
Customers can return or exchange products within 7 days of receipt with no restocking fee
A+ rating with the Better Business Bureau
Offers in-house shipping management and secure storage solutions through Citadel
Silver Gold Bull
Gold and Silver (not specifically defined)
Free shipping for orders above $199
Yes, for an added fee
Within 2 business days of delivery
A+ rating with the Better Business Bureau
Offers secure online transactions, shipping, and storage options in multiple locations
BullionMax
Gold and Silver (coins, bullion, rounds, bars)
Free shipping for orders above $199
Yes
Accepts returns within 3 days of receipt for non-bullion items. All bullion product sales are final
"A" rating on the Better Business Bureau
Emphasizes quality control and secure delivery
JM Bullion
Gold and other precious metals (including unique coin collections)
Free shipping on all orders over $199 within the United States
No. However, they do recommend third-party storage services
Accepts returns for refunds within three business days of receiving the order
A+ rating with the Better Business Bureau
Provides insurance on every package and secure precious metals storage through TDS Vaults
Money Metals Exchange
Gold and other precious metals (offers monthly gold/silver savings plan)
Orders over $500 get shipped for free, while orders below $500 have a flat shipping rate of $7.97
Yes
Offers a 3-day return policy
"A" rating on the Better Business Bureau
Known for secure purchasing and shipping
SD Bullion
Not stated
Free shipping on orders over $199
Yes
Offers a 3-day return policy
A+ rating at the Better Business Bureau
Offers secure storage and shipping options through their fully insured non-bank depository called SD Depository
Kitco
Gold and silver coins, bars, rounds, and collectibles
Free shipping on orders $5,000 or more
Yes
No returns, but they will exchange items that are damaged
A+ rating at the Better Business Bureau
Follows standard industry practices for secure transactions.

Methodology

To provide a comprehensive and accurate list of the top online gold and silver retailers, we followed a meticulous methodology to assess each platform based on several critical factors. These key criteria include:

  • Reputation: Prioritized platforms with a strong track record and excellent customer feedback.
  • Product Range: Included retailers offering diverse gold and silver products for investors and collectors.
  • Competitive Pricing: Selected retailers with fair and transparent prices.
  • User Experience: Focused on user-friendly platforms for easy browsing and purchase.
  • Customer Service: Prioritized exceptional customer support for a smooth purchasing experience.
  • Payment and Security: Chose retailers with secure payment options and reliable shipping methods.

Best Place to Buy Silver 

APMEX stands out as a top choice for investors seeking to buy silver, offering an extensive selection of high-quality silver products, exceptional service, and secure payment options. 

Alternatives like Silver Gold Bull and JM Bullion also provide impressive product variety, competitive pricing, and excellent customer service for a smooth purchasing experience.

Best Place to Buy Gold

American Hartford Group (AHG) excels in gold investments with its competitive pricing and wide product range. Their user-friendly platform, transparent practices, and secure payment options make them an ideal choice for purchasing gold. 

Alternatives like Oxford Gold Group and Buy Gold and Silver Coins also provide high-quality gold products and exceptional customer service. For seasoned investors or first-time buyers, AHG, Oxford Gold Group, and Buy Gold and Silver Coins are top choices for buying gold.

Buying Gold or Silver Is Simpler Than You Think

As this guide proves, you don’t have to be wealthy to invest in gold and silver. Thanks to online precious metals sellers, you can easily buy your share of bullion and have it securely delivered to your home or stored in a vault for safekeeping.

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How we created this
list
Compiled from “Best of” lists published by the world’s most trusted sources, and with our own recommended brands peppered in - this Top10 list aims to help consumers make smarter decisions.
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