Prudent Pet Review Staff

In a Nutshell

Prudent Pet Insurance was founded in late 2018, making it one of the newest pet insurance providers on the market. It provides accident and illness coverage to dogs and cats throughout the United States. It also offers preventive add-ons, at extra cost, covering things such as wellness exams and flea and heartworm prevention.


  • Works with any licensed vet in US or Canada
  • Never denies coverage due to age or breed
  • Multiple ways to contact customer support


  • It could be cheaper
  • No coverage for exotic pets

Prudent Pet Prudent Pet Visit Site

Prudent Pet at a Glance

Pets covered
Dogs, Cats
Waiting period
14 days
$100 / $250 / $500
Reimbursement model
70% / 80% / 90%
Suitable For
Adding a full dose of preventive care to your pet’s coverage 


Prudent Pet launched in November 2018 under the slogan “pet insurance for pet lovers, by pet lovers.” For a new player, it makes a good first impression, offering multiple ways of getting personalized advice from its customer service team. Prudent offers accident & illness and accident-only coverage for dogs and cats, with what would be described as mid-range prices (although premiums increase as pets get older). One of the main benefits is its preventive add-on, which covers a lot of bases not covered by most standard forms of pet coverage.

What Does it Cover? 

Accident-only coverage covers a long list of expenses, including certain things other providers might cover under illness. Accident & illness coverage adds cancer treatments, such as chemotherapy and radiation, as well as treatment for behavioural problems.

Eligible accident expenses include:

  • Alternative therapy
  • End of life expenses
  • Intravenous (IV) fluids and medications
  • Medical supplies
  • MRI or CT scans and x-rays
  • Poison control consultation fees
  • Prescription food to treat a covered condition (not for maintenance or prevention)
  • FDA-approved prescription medications 
  • Stem cell therapy
  • Supplements to treat a covered condition (not for maintenance or prevention)
  • Tooth extractions
  • Veterinary treatment, including examinations, consultations and laboratory tests

Optional preventive coverage gives your pet the following:

  • Dental cleaning
  • Spay/neuter
  • Wellness exam
  • Deworming
  • Health certificate
  • Flea/heartworm prevention
  • DHLPP vaccine/titer or feline FVRCP vaccine/titer
  • Rabies or lyme vaccine/titer or feline FIP vaccine/titer
  • Bordetella vaccine/titer
  • Fecal test
  • Heartworm test or feline FELV test
  • Blood test
  • Urinalysis

Insurance Plans & Pricing 

Like most pet insurance companies, Prudent offers accident-only and accident & illness coverage. Prices vary radically by age, breed, level of deductible, reimbursement, and policy limit—with particularly expensive coverage for older dogs. 

Costs also vary ever-so slightly from state to state. For example, where an Illinois resident would pay $19.33 for accident-only or $52.20 for accident & illness for a 10-year-old domestic cat, a California resident would pay $17.57 or $47.45. 

For an additional $10/month ($120/year), Prudent throws in seven preventive benefits with up to $250/year in coverage. For $25/month, your pet gets 12 preventive benefits with up to $450/year in coverage. 

The standard coverage is a $250 deductible, 80% reimbursement, and $15,000 policy limit. For example, for a 6-year-old dog, if you lower the deductible to $100 but keep the 80% reimbursement and $15,000 policy limit, you would pay $19.89 for accident-only and $60.39 for accident & illness.

The good news is it takes only a few seconds to get an online quote from Prudent Pet. Just provide your pet’s name, breed, age, sex, and your zip code and email address to get an instant rate quote on the company website.

What is Not Covered

The following aren’t covered by Prudent Pet’s accident & illness coverage:

  • Pre-existing conditions
  • Cosmetic procedures
  • Breeding costs
  • Preventive care (although you can purchase preventive coverage at extra cost)

Waiting Periods

Prudent has a 14-day waiting period for coverage, which is similar to most of its competitors. This means your pet’s coverage will only become active within 14 days of the starting date of the policy. 

If your pet suffers from illness or injury during the waiting period, it won’t be covered and its illness will be considered pre-existing. However, an injury or illness that is cured and doesn’t show symptoms or require treatment for 180 days will no longer be regarded as pre-existing, and will therefore qualify for coverage.

Coverage Limits

Customers may choose from the following annual coverage limits: $5,000, $10,000, $15,000, $20,000, and unlimited. Not all insurers offer unlimited coverage. While this type of coverage is usually extremely expensive, it’s a good choice if you’re worried about ever having to pay for super-expensive surgery or treatment that would otherwise break the bank.

Reimbursement and Deductibles

Deductibles range between $100, $250, and $500 annual deductibles. Reimbursements range between 70%, 80%, and 90%. As an example, if you have a $250 deductible and 80% reimbursement, and you’re billed for $1,000 in a particular year, you’d get back 80% of $750, or $600. You’d pay the remaining $400 out of your own pocket.

Claims and Service

To submit a claim, send a claims form with attached vet receipts by email, mail, fax, or your online Prudent Pet account. Prudent Pet reimburses customers via check or direct deposit. Customers may also call or email customer support for updates.

What You Might Like

For a small additional fee, you can choose from 2 levels of preventive care for your pet. The basic preventive package offers dental cleaning, wellness exam, deworming, health certificate, flea and heartworm prevention, and a couple other things, for just $10/month.

What Prudent Pet Could Do Better

Prudent Pet’s costs are competitive for younger dogs, but they quickly spiral higher for older dogs. As the newest provider on the block, Prudent will need to find a way to lower costs for older pets if it’s to attract lifetime customers.

Prudent Pet Prudent Pet Visit Site

How Prudent Pet Compares

Here’s a comparison of some of the other top pet insurance companies with Prudent Pet.  Consider the waiting periods, deductibles and maximum coverage amounts when you choose a company for your pet. 

Prudent Pet

  • Illness waiting period: 14 days
  • Deductibles: $100 to $500
  • Max coverage: Unlimited

Pets Best

  • Illness waiting period: 14 days
  • Deductibles: $50 to $1,000
  • Max coverage: Unlimited


  • Illness waiting period: 14 days
  • Deductibles: $100 to $500
  • Max coverage: Unlimited


  • Illness waiting period: 14 days
  • Deductibles: $200 to $1,000
  • Max coverage: $15,000 

Contact Details and Address

Prudent offers customer service by toll-free phone number, email, or by commenting on its Facebook page.

5101 Darmstadt Rd

Hillside IL

60162's editorial staff is a professional team of editors and writers with dozens of years of experience covering consumer, financial and business products and services.

Prudent Pet customer reviews

Based on 11 reviews

Ease of use

Brand satisfaction

Value for money

Service quality

Write review

Adjust category ratings

Ease of use

Ease of use

Brand satisfaction

Value for money

Service quality

Brand satisfaction

Ease of use

Brand satisfaction

Value for money

Service quality

Value for money

Ease of use

Brand satisfaction

Value for money

Service quality

Service quality

Ease of use

Brand satisfaction

Value for money

Service quality

Share your experience

People discuss, price, satisfaction level and more.

Write your review

25 Jan 2021

Almost done!

Check that everything's correct, fill in your details, and submit your review!


Ease of use

Brand satisfaction

Value for money

Service quality


Your review will be screened by our team
Thanks, we love getting your feedback

Top Reviews

Sara, WA
a year ago

Ease of use

Brand satisfaction

Value for money

Service quality

They helped me out when my pet was sick with the finances I needed to make him better and were fantastic at helping me

Angela, IL
a year ago

Prudent pet has helped me save money and keep my dog healthy for the past six months. And this brand of pet insurance is the best quality you can buy on the market.

Scott, SC
a year ago

Easy to submit a claim. Covers things I need. Worth it. I use their app to submit claims. My animals and vet are stored in the app which make claims easy

Tina, KY
a year ago

They are generally cheap on their insurance. They actually care about my pets and are constantly checking on the status of my pets.

Jorge, FL
a year ago

Prudent Pet helped me with my dog when we had a problem-- he had a stomach virus. They help provided the cost it covered at the vet.

Cat, CA
a year ago

They are easy to deal with but overall value is good. It was one of few options available.

Tabitha, KY
a year ago

The service isn't as good as I thought it would be but still worth it for my pet, he is an older dog and needs more treatment overall

Melinda, CO
a year ago

Great prices. Very helpful. They try to work with you to decide how much you can pay. Great insurance

Dan, IN
a year ago

I like they cover 100 percent but is expensive. I like it's ease of use and that the vet will submit not you

Bryan, GA
a year ago

I like it because they really now how to treat the customers. I have no problem calling customer service. The price is fine and it makes me comfortable with the insurance that I purchased through them.

Karen, CA
a year ago

I love my pet and so getting my petinsurance was very important to me and so I wish this was less expensive but good still

11 reviews